This video is from 3 years ago. So some of the talk is a little dated.
The NCSAM campaign is intended to help spread awareness of the importance of good Web browsing practices. Cyber security is a shared responsibility, and the most important weapon we have to fight a growing number of phishing scams and malicious software floating around cyberspace is education.
You can find more information on National Cyber Security Awareness Month here:
http://www.staysafeonline.org/ncsam